The Client: The Vegan Society (registered charity)
The Challenge: promote new and existing vegan products offered by companies approved to carry the charity’s official ‘Vegan’ trademark.
The Solution: positive product features in the charity’s quarterly magazine to attract the attention of an audience hungry for exciting vegan products.
Hooray! Everyone can enjoy this delightfully creamy dairy-free korma sauce from Safetoeat. Bursting with coconut and mild Indian spices and free from artificial ingredients, this sauce is wonderful heated up with some tasty vegetables and tofu. The entire Safetoeat range is free from gluten and nuts, and includes delicious vegan sauces, soups and chutneys.
Golden Korma Sauce costs £2.59 for 400g.
Available in selected delis and health food shops, at www.safetoeat.com, and larger branches of Tesco Extra, and Sainsbury’s. www.safetoeat.com Tel: 01663 744452 Email: Info@safetoeatfood.com
An Apple a Day...
It’s nearly autumn, and what could be nicer than a refreshing glass of Samuel Smith’s organic cider after bringing in the harvest, raking the leaves or, less romantically, a day at the office? This lovely medium dry Organic Cider has a light body, clean apple flavour and a gentle apple blossom finish. And if you haven’t popped your fruit beer cherry yet, then now’s your chance with their super sexy Organic Cherry Fruit Beer – a smooth marriage of mature and complex organic ale with pure organic fruit juice. It’s 5.1% ABV though, so don’t quaff it like it’s cherry pop, or might get a bit fruity yourself!
Both drinks are available from independent retailers and pubs and cost between £2 and £2.50.